One brief. One constraint.
Short, deliberate exercises. Pick the level of effort you have in you today.
- 01Editorial · 11 SEPT
Design a book cover using typography only
No image, no texture, no illustration. The title, the author and the publisher's mark must do all the work of genre, tone and period.
STRETCH45 minType only. Two colours maximum.Begin → - 02Typography / Composition · 10 SEPT
Make Helvetica feel rebellious
Take the most neutral typeface ever drawn and give it an attitude. No new typefaces, no illustration, no photography. You may crop, scale, repeat, rotate and overlap — nothing else. One composition, one message, five words maximum.
STRETCH35 minOne typeface. One colour. No imagery.Begin → - 03Branding / Logo · 09 SEPT
Create a logo using Cooper Black
Take a typeface with a strong personality and make it serve a brand that would never normally choose it. A law firm, a laboratory, a bank.
STRETCH40 minCooper Black only. No custom drawing.Begin → - 04Colour · 05 SEPT
Three greys and a signal
Compose a magazine spread using three greys and exactly one accent colour, used on less than a tenth of the page.
STRETCH30 minAccent may appear only onceBegin → - 05Composition · 04 SEPT
Grid of nine
Build a 3x3 grid and place a single photograph so it reads differently in three separate crops of the same frame.
STRETCH35 minSame image, three crops, one gridBegin →