Draw a piece of toast as a brand mascot

Give it a posture, a personality and a name. It should look like it belongs on packaging, not on a napkin.

A loosener. Fifteen minutes and a clear head.

+Your own constraints

Added by you — the brief itself stays as written

Nothing extra yet. Add a restriction or two if the brief feels too comfortable.

iYour notes

Private to you. What you tried, what fought back, what you'd do differently.